Google Adwords is a simple and effective platform that lets advertisers advertise their businesses on Google and it's advertising network. Businesses can display their ads in search results on searching certain keywords in order to reach their target audience. It helps them to grow their businesses much faster than otherwise. Advertisers need to only pay per click on the ad. Google Adwords Certification is a recognition from Google given to individuals who excel at Adwords and online advertising. Cyberoid Technologies (a training division of Nestsoft Technologies) is a first-runner in Google Adwords (PPC) Training in Kochi.
A well optimized AdWords marketing campaign can work much faster for a business to get a lot coveted first spot in seek. Google AdWords is the world’s largest advertising platform. In terms of its targeting options, increasing web traffic, reach, and reporting. In quick, the scope is actually huge for everyone who loves demanding situations.
Scope and career prospects
We help students become a qualified SEO Analyst.
All of our students have successfully placed in top IT companies in India and abroad.
Scope as a Adwords expert is huge if you master it and keep up to the changing trends online. We help you do that and more.
Adwords Certification brings more clients as it is a proof of expertise.
Companies are always on the lookout for skilled PPC experts who can boost their businesses.
Section 5 : AdWords understands the auction and bidding
AdWords auction
What is the Rank Rank?
What is Quality Score?
Factors affecting the QS
The original CPC
Relationship with QCs and CPCs
Bidding method
Flexible bidding strategies
Section 6: Ad format and guidelines
Ads structure
Type of ad space
Character limit
Landing Page Quality
Examples of bad and bad ads
Ads creation guidelines
Section 7 : Ad Extensions
Place
Site links
Call
Application
Reviews
Call extension
Call out extension
Section 8 : Campaigns, ad groups and keywords and dashboard
Filters and Segments
Column Customization
Search terms
Auction Insights
Keyword reports
Automated rules
Keyword diagnosis tool
In the dimensions tab
Section 9 : Conversion tracking
What is conversion?
Types of conversion
Conversion tracking
Conversion reports
Practical Case Study
ROI calculation
Section 10 : Display ads / remarketing / mobile marketing
Setting up a Display Network Campaign
The concept of CPM and branding
Targeting types
Keyword Based
Interest and remarketing
Topics
Placements Targeting
Demographics
Ad formats for the display network
Display ad builder
Display Planner Tool
Remarketing Campaign
Dynamic Remarketing
Mobile App Campaign
Mobile ad formats
Section 11 : Video marketing
The importance of video marketing
Setting up a video campaign
YouTube Targeting Methods
Bidding type
YouTube ads type
Reporting and analyzing
Section 12 : Shopping campaign
Shopping campaign setup
Google Merchant Center
Product groups
Ad formats
Reporting and analyzing
Section 13 : AdWords Tools
Opportunities
Change history
Account access levels
Display Planner
Ad preview and diagnosis
My Client Center
Section 14 : AdWords Certification Exam
AdWords Certification Exams
Exam format and pass percentage
Sample exam questions
PPC interview questions
PDF exams guides
What Student say about us
The confusion of most students completing engineering in IT is how to choose the right career. Nestsoft Technologies helped me identify the right career focus based on my true tastes and skills and I chose Seo / Digital Marketing. Training is a good exposure for freshers to become experts. Thanks to Nestsoft Technologies and all its faculty ..
I have done PHP training at Nestsoft Technologies, they have trained me very well and they provide me with many placement opportunities. Flexible timing is an added advantage. They cover the entire syllabus, such as CSS, JavaScript, HTML, MySQL, Dreamweaver and much more. Thanks to Nestsoft Technologies.
I did my PHP training at Nestsoft Technologies. The best faculty and the most enjoyable factor you can achieve is the minute attention paid to each subject. Really worth the money and time spent. I will refer everyone to Nestsoft Technologies for excellence training.
There are many institutes that are trained in Seo , but Nestsoft Technology is different as they and provide a professional environment. This experience enabled me to work at an experience level, get a position as a Seo and successfully launch my career.
The experience of Nestsoft Technologies as an SEO / Digital Marketing intern was excellent. The faculty was a great help to us. They were highly qualified and specialized in subjects. Instead of focusing on placement assurance at training institutes, I advise you to focus on getting real-time experience and exposure when people plan for IT training .. Thank you for your help !!!!
I did my Seo training at Nestoft Technologies. I got an understanding of Seo, and it could be a good career for me to step into the IT industry. I know that it is not good for me to join any shopping complex training organization just to learn advanced technology, which is why I chose Nestsoft Technology. Thanks to Nestsoft Technology for all the support and concern.
Seo / Digital Marketing is an ideal platform for freshers with many jobs. So, I decided to study this and Nestoft Technology offered practical-based training on this SEO / Digital Marketing and Project Exposure. The training experience was very different and unique from any training organization. Thanks to Nestsoft Technology for all the support and concern.
I did my Php training at Nestoft Technology. For those who are not so strong in programming logic, Php developer is an ideal career choice. I trained at Nestoft Technologies, which offers a wealth of industry experience and confidence to freshers, and will also recommend it.
I did my SEO / Digital Marketing training at Nestoft Technologies. I got an understanding of digital marketing, and it could be a good career for me to step into the IT industry. I know that it is not good for me to join any shopping complex training organization just to learn advanced technology, which is why I chose Nestsoft Technology. Thanks to Nestsoft Technology for all the support and concern.
It was an honour obtaining trained from Jilo sir the entire session on digital promoting /SEO was nice. I feel there is not any other SEO coaching institute /software development firm in Kochi like Nestsoft. many thanks team Nestsoft.
I am very relieved at the experience of learning at Nestsoft Technologies, which has helped me to bring my skills up and give me a better path, and I am very satisfied with the faculty that lead me to complete the course. Thanks to Nestoft Technologies for preparing me for the road to success.
Studying with Nestsoft Technology is valuable and increases my knowledge in digital marketing and SEO. Nestsoft Technology offers its students a blend of theory and practical experience. The quality of training is exceptional.
I am happy with my decision to join Nesoft Technologies for my training. The environment there gave the impression of being in an IT company, not of a training institute. It is not possible to get a real administration knowledge from a training organization, but for this you need to address real issues and solve it in real time. Thank you all for your help .. !!!!
I am very happy that I have chosen Nestsoft Technologies for my PHP training. It is a good experience to feel like being in an IT company while getting training. Thanks to Nestsoft Technologies and all its faculties for all the efforts.
Hi, this is Abdul Rashad, I did PHP course at Nestsoft Technologies. I learned heaps from my trainer also I impressed with their teaching. They take categories with their time period comes. thank you so much.
The course I have just completed in Nestsoft Technology has been an amazing journey. The information and knowledge I have gained is valuable. This has really helped me to continue my career in digital marketing.
The course I have just completed in Nestsoft Technology has been an amazing journey. The information and knowledge I have gained is invaluable. This has really helped me to continue my career in digital marketing.
I am very happy that I have chosen Nestsoft Technologies for my digital marketing training. The training is very good exposure for freshers to become skilled. The trainers are also well-experienced working professionals of Nestsoft Technologies, which is the highlight of the training. Thank you all for your help..!!!!
This is a great learning experience and the level of education provided here at Nestsoft Technology is greatly appreciated. All sessions were interactive and understandable.
I did my seo / digital marketing training at Nestsoft Technologies. The best faculty and the most enjoyable factor you can achieve is the minute attention paid to each subject. Really worth the money and time spent. I will refer everyone to Nestsoft Technologies for excellence training.
I am happy with my decision to join Nesoft Technologies for my training. The environment there gave the impression of being in an IT company, not of a training institute. It is not possible to get a real administration knowledge from a training organization, but for this you need to address real issues and solve it in real time. Thank you all for your help .. !!!!
Hi this is Muhammad. the faculties at Nestsoft is incredibly co-operative, They were responding to doubts terribly} very effective way. i am happy with the trainers and with their training. In future, i'll proudly suggest my friends. I thank trainers for providing me the best coaching in Asp.net.
I did my SEO / Digital Marketing training at Nestoft Technology. For those who are not so strong in programming logic, SEO / Digital Marketing is an ideal career choice. I trained at Nestoft Technologies, which offers a wealth of industry experience and confidence to freshers, and will also recommend it.
The experience of Nestsoft Technologies as an SEO / Digital Marketing intern was excellent. The faculty was a great help to us. They were highly qualified and specialized in subjects. Instead of focusing on placement assurance at training institutes, I advise you to focus on getting real-time experience and exposure when people plan for IT training .. Thank you for your help !!!!
Nestsoft technology helped me shape my career in digital marketing, and thanks to the highly qualified and friendly trainers, I must say this is the best digital marketing course you can get on Cochin.
Seo / Digital Marketing is an ideal platform for freshers with many jobs. So, I decided to study this and Nestoft Technology offered practical-based training on this SEO / Digital Marketing and Project Exposure. The training experience was very different and unique from any training organization. Thanks to Nestsoft Technology for all the support and concern.
The confusion of most students completing engineering in IT is how to choose the right career. Nestsoft Technologies helped me identify the right career focus based on my true tastes and skills and I chose Seo / Digital Marketing. Training is good exposure for freshers to become experts. Thanks to Nestsoft Technologies and all its faculty.